A Mountain with an Identity to Match

An iconic Idahoan landmark, Brundage’s picturesque landscapes are draped with beautiful forests, rustic mountain architecture, and an awe-striking community of wildlife that hosts unparalleled scenery. Harnessing her beauty in the resort’s new visual identity, we pulled colors representative of all her key hallmarks and designed an archetypal mark and design system that’s fresh and versatile—and just as beautiful as she is.